Farmers Market Promotion Program


This funding supports projects that increase access to and availability of locally and regionally produced agricultural products through direct producer-to-consumer markets. These include domestic farmers markets, roadside stands, community-supported agriculture programs, agritourism activities, online sales or other direct producer-to-consumer (including direct producer-to-retail, direct producer-to-restaurant and direct producer-to-institutional marketing) market opportunities.

The FMPP offers both Capacity Building grants and Community Development Training and Technical Assistance grants. Capacity Building grants are intended to build the applicants’ own long-term organizational capacity in the development, coordination and expansion of direct-to-consumer agriculture businesses. Community Development Training and Technical Assistance grants support applicants’ efforts to provide assistance to farm and ranch operations in the development, coordination and expansion of direct-to-consumer agriculture businesses.


Local and tribal governments, nonprofits, economic development corporations, agricultural businesses and cooperatives, community supported agriculture networks and associations, regional farmers’ market authorities.

Role In Creative Placemaking

These funds could be useful in placemaking efforts that center local or regional foods, including community farmers markets or agritourism sites. They can also support specific culturally relevant producer-to-consumer programs.



Role in Creative Placemaking

This section represents our attempt to capture how this specific funding opportunity might fit into a placemaking initiative.


Who can apply? Eligibility is often limited, but in partnership with other entities you may identify an access point, such as subgrant opportunities. This information can help you determine which potential partners in your community might be able to access the funds.

Previous Projects/Grantees

These examples show how these funds have been used for creative or placemaking endeavors in the past, the types of organizations that have successfully accessed the funds and/or the types of activities for which the funds can be used.

Max Award

Maximum funding amounts can vary from year to year. We have provided the most recent information available. Where available, we also include a median or a range in cases in which the maximum is not typical of an average award.

Match Requirement

Most federal programs require some form of cost sharing. This is expressed differently for different agencies and programs. Sometimes a direct 1:1 match is specified. Other times, the application will state the maximum percentage of a project cost that the funding award can cover. We include this information, where available, in order to give you a sense of what to expect when applying for a particular funding program.


Most federal funding programs will require financial and progress reports at least annually, along with a final report. We consider this to be a "moderate" compliance burden. Where a higher degree of data collection and reporting is indicated, we convey that information with a "substantial" rating.